Captain Lobster – Logo Design (2006)
Logo Design
I developed the logo and visual identity for Captain Lobster, a specialty seafood restaurant rooted in Puerto Rican culinary tradition. The objective was to create a bold yet approachable brand that reflected freshness, coastal character, and authenticity. Through typography, color selection, and symbolic elements inspired by maritime culture, I crafted a mark that balanced playful personality with a strong, recognizable presence , designed to stand out in a competitive dining environment while honoring the restaurant’s local identity.